Our Data and Insights team take an in-depth look at evolving trends in marketing and what they mean for the clients we work with…
Kitchen Table Reporters and Bedroom Editors
This Democracy Insights Report contains extensive input from our unrivalled contacts – senior journalists and editors operating at the coal-face of an industry undergoing its most extraordinary transformation in a generation.
Winning with the new Homes and Interiors audiences: A guide for brands
How brands reach these emerging sectors and – crucially – how brands engage with these people will be critical to their success in 2021 and beyond.
The Post-Covid Newsroom Insights Report
Covid arrived as the media was already going through a painful process of transformation – shedding outdated ways of working to become a leaner and more credible threat to the internet giants who have hoovered up ad revenue and audience.
Winning the hearts and minds of your leisure and tourism customers
Our insights team has taken an in-depth look at the travel and tourism sector and commissioned exclusive research into the changing attitudes of the public. Here we identify key themes that businesses need to address to get tourism moving again.
Powerful marketing strategies that transform the way home & interior customers think
The team at Democracy has spent the period since lockdown advising some of Britain’s biggest brands on their strategy and communications approaches. Now we’re looking beyond.