Generation No-Xpense vs the frugal over-55s: New research reveals what opposing tribes want from their UK staycation. Destinations keen…Read more
The team at Democracy has spent the period since lockdown advising some of Britain’s biggest brands on their strategy and communications approaches. Now we’re looking beyond.
Our insights team has taken an in-depth look at the travel and tourism sector and commissioned exclusive research into the changing attitudes of the public. Here we identify key themes that businesses need to address to get tourism moving again.
What are the concerns of the post-Covid tourist or day-tripper? Where do the opportunities lie for destinations to bounce back in 2020 and beyond?
This report is essential reading for all those who want to get their comms right. Please download our free report HERE.
If you like what you read or if it strikes a chord, pick up the phone and let’s talk: 0161 881 5941.