From fashion and beauty accounts on TikTok and Instagram, to decorators on Facebook and senior professionals on LinkedIn, there is now an influencer for every industry.
While a tiny amount of these individuals command eye-watering sums for their content, the vast majority are trusted and authentic voices keen to work with brands who share their outlook and values for very reasonable rates.
However, if your business has never worked with influencers, or done so in a limited way, you may be unsure of how to get started, what parameters to set around your relationship and how to measure if the work is successful or not.
That’s why Democracy’s expert influencer team has prepared its first Influencer Insights Report, packed with practical tips, insider advice, case studies and more.
It’s a must-read for in-house marketing teams - download it NOW and reach out to our expert team when you’re ready to take your first steps into the world of influencer marketing.