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Talk Social: 5th February, 2019

Facebook profits keep rising

Facebook has revealed record profits from its fourth-quarter earnings despite recent uproar about privacy.

The company’s revenue for the quarter was $16.9 billion, which was up 30 per cent year-on-year. And the company saw $6.9 billion in profit, a 61 per cent year-on-year increase.

Mobile advertising revenue represented about 93 per cent of ad revenue for the fourth quarter of 2018. This is up from about 89 per cent of ad revenue in the fourth quarter of 2017.

Other stats revealed also included the news that they’re are now more than 500 million daily Instagram Stories users and 2 million advertisers on Stories.

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What new products to expect from Facebook in 2019

During the Q4 2018 earnings call, Facebook founder and CEO Mark Zuckerberg outlined several areas where Facebook will push new products this year.

This included private sharing options for Stories and updates to Instagram shopping and commerce features.

Additionally, Facebook will continue to invest in their Augmented and Virtual Reality features, with the new Oculus Quest to ship this spring

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Google bids farewell to Google+

In October 2018, Google announced it was planning to shut down the Google+ social network due to limited adoption and the revelation of a software bug which exposed the personal information of 52.5 million users information.

Google has now revealed that Google+ accounts and Google+ pages will be shut down and content will be deleted from those accounts on April 2. Users will have until this date to download and save any content before it is permanently deleted.

As of yesterday, users are no longer able to create new Google+ profiles, pages, communities or events.

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Amazon credits Alexa for record profits

If anyone is in any doubt that voice command and search is the future of our online lives, Amazon has reported record annual profits of $3.03bn, up from $1.86bn the previous year, with Amazon founder and CEO Jeff Bezos crediting Alexa devices on strong sales.

Bezos said: “Alexa was very busy during her holiday season. Echo Dot was the best-selling item across all products on Amazon globally, and customers purchased millions more devices from the Echo family compared to last year.”

Amazon’s share price is up 18 per cent over the past year. Its market cap, more than $840bn as of Thursday afternoon, is the largest of any publicly traded company in the world.

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Snapchat is considering introducing permanent snaps

Snapchat is reportedly considering the possibility of removing the 90 day limit on ‘disappearing’ public Stories. The company might make these Stories available permanently depending on the user’s preference.

One of the biggest reasons why Snap is considering this move is due to the nature of embedding Stories with some of Snapchat’s news partners are refusing to embed Stories because it will disappear after 90 days.

According to a report, first revealed on Reuters, Snapchat has been talking with at least one partner about making the Stories permanent.

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