Industry
What’s added value worth?
Graeme McGilliard Added value. Do you want it? Of course you do. No matter what you’re buying, from three for twos in supermarkets to 50…
The ‘internet of things’
The ‘internet of things’ is set to be worth £9.5tm by 2020. But what is it and how will extend our ability to get people…
Are you local?
Graeme McGilliard IT’S easier than ever to be global these days, with any announcement good or bad pinged around the world in an instant. It’s…
Death by a thousand cuts?
Graeme McGilliard A NEW beer was launched this week called Unemployed Reporter Porter – the invention of a former hack who needed something new to…
#ShowYourHeart with Diet Coke
1982 was the year that Diet Coke was launched with a triumphant gala reception at the Radio City Music Hall in New York; England’s future King…
Student Experience at Democracy
On the 4th October 2010 I loaded 18 years of my life into my dad’s car and began the hour-long journey to Townhouse 98, Juniper,…
Wake Up With Pride
Jam maker spreads more than marmalade. A new limited edition jar of Duerr’s marmalade will encourage the nation to swell with pride each morning as…
MyCocktail the first with frozen cocktails on the GO
MyCocktail is set to shake up the way cocktails are enjoyed as it launches the first frozen ready-mixed adult drinks in the UK. The first…
When the News is the News
Regional press is continuing to go through a tough time and with job losses continuing unabated my biggest fear is for the community; syndicated news…
Wait-rows
Whereas their Facebook landing page welcomes you to their School of Christmas Magic; beyond this lies a furore of angry shoppers, all outraged at an…
Social media: for good or evil?
The riots on the streets of London over the past few nights have chilled us – how can our fellow citizens wreak havoc on their…
Going Round In Circles
Google+’s system of sharing information is a refined (if not quite intuitive) and intelligent application of something we’ve been doing here at Democracy PR for…
Is it the end of the World as we know it?
So, in the face of a united House of Commons, Rupert Murdoch drops his bid to take over BSkyB. The leading news mogul has been…
McDonalds Advertising Pongs
McDonald’s in-house PR firm has pulled another great engagement trick out of its hat with an interactive billboard, Pick n Play. The beauty of this…
Quora – the next big thing?
As the community grows and timelines, topics become increasingly congested the likelihood of this connectivity will decrease and I believe we'll see user numbers slow…
Golden Oldies on the Radio
Contemporary R&B may well make them foam at the mouth, but they wouldn't let on, they'll bite their lip and play 'Usher's latest LP'.
The Changing Face of Charity Campaigns?
“Change your Facebook profile picture to a cartoon character from your childhood and invite your friends to do the same. Until Monday (December 6), there…
Know what to shout about
Knowing how to use the different types of media effectively to enhance your brand and create awareness is vitally important... just as important as knowing…
Mine’s a Manchester Digital Burger!
It was great to see so many people involved in the digital and creative arena in one place, and to finally be able to put…
Sherlock, iPlayer and the BBC
The BBC aired the remake of the classic tales of Sherlock Holmes and Dr Watson this Sunday, and Democracy Towers buzzed about it on Monday…